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e-commerce-and-crypto-payments-future
Blog

Why Subscription Standards Will Create the Next Wave of SaaS on Blockchain

Universal subscription blueprints like EIP-5003 are the missing primitive for composable, user-centric services. This is how they dismantle legacy SaaS models.

introduction
THE SUBSCRIPTION ENGINE

Introduction

A universal subscription standard will unlock recurring revenue for protocols and composable utility for users, creating the foundational layer for blockchain SaaS.

Blockchain lacks a recurring revenue primitive. Protocols monetize through one-time fees or inflation, creating misaligned incentives and unpredictable cash flows. A standard like ERC-948 or Superfluid's streaming money changes this, enabling native, programmable subscriptions.

Subscriptions are the atomic unit of SaaS. On-chain, they become composable building blocks. A user's DeFi yield stream can automatically pay for their Snapshot governance subscription, which itself is a credential for accessing a gated Aave pool.

This creates protocol-owned business models. Projects like Patreon or Twitch demonstrate the power of recurring revenue; blockchain automates and decentralizes this. Protocols transform from toll booths into service providers with predictable, sustainable income.

Evidence: Superfluid has processed over $350M in streamed value. The demand is proven; a standard unlocks network effects and interoperability that current siloed solutions cannot achieve.

thesis-statement
THE INFRASTRUCTURE SHIFT

The Thesis: Subscriptions as a Protocol Primitive

A universal subscription standard will unlock composable, automated recurring revenue streams, creating the foundation for the next generation of on-chain SaaS.

Recurring revenue is broken. Web2 SaaS models rely on centralized billing rails like Stripe, which create vendor lock-in, high fees, and opaque settlement. On-chain, the absence of a standard forces each dApp to build custom, brittle subscription logic, stifling innovation and interoperability.

A protocol primitive changes the game. A standard like ERC-948 or Superfluid's Constant Flow Agreements transforms subscriptions from an application feature into a composable infrastructure layer. This allows any service to plug into a shared payment rail, enabling automated revenue splits, programmable cash flows, and permissionless bundling.

Composability drives network effects. With a standard, a DeFi protocol's subscription fee can be automatically streamed to token stakers via Superfluid, while an analytics dashboard's payment can be split between The Graph indexers and the front-end developer. This creates a positive feedback loop where more services adopt the standard, increasing its utility.

Evidence: Superfluid already streams over $25M monthly across chains, proving demand for programmable cash flows. The lack of a universal standard is the bottleneck preventing this model from scaling to millions of services.

market-context
THE PAYMENT CHAOS

The Current State: Fragmented and Inefficient

Blockchain's subscription economy is paralyzed by manual renewals, cross-chain complexity, and a lack of standardized infrastructure.

Manual renewal is a tax on growth. Every subscription requires users to sign a new transaction, creating friction that kills retention. This model fails for services requiring continuous access, like Chainlink oracles or The Graph indexers.

Cross-chain payments are a technical debt trap. Protocols like Axelar and LayerZero solve asset transfer, but not recurring value flows. A service on Arbitrum cannot natively bill a user on Base without custom, brittle integration work.

The absence of a universal standard fragments liquidity. Each dApp builds its own billing logic, locking users and revenue into silos. This inefficiency mirrors the pre-ERC-20 token era, where every asset required a custom exchange.

Evidence: Over 90% of DeFi's TVL is in non-yielding positions, indicating capital is static, not flowing through programmable payment streams. This is a trillion-dollar inefficiency.

WHY STANDARDS ARE A FORCE MULTIPLIER

The Standardization Gap: Legacy vs. On-Chain

Comparison of subscription infrastructure paradigms, highlighting how on-chain standards unlock composability and new business models.

Key DimensionLegacy SaaS (Stripe, Recurly)Fragmented On-Chain (Current State)Standardized On-Chain (ERC-7281 / xERC20)

Payment Rail Interoperability

Revenue Stream Composability

0 APIs

1-5 protocols

Infinite via DeFi (Uniswap, Aave)

Default Settlement Time

2-7 business days

< 5 minutes

< 1 block (~12 sec on Ethereum)

Global Payout Fee

2.9% + $0.30

0.5% - 3% + gas

< 0.5% (optimistic L2s)

Capital Efficiency for Subscriber

Locked, non-productive

Locked, non-productive

Yield-bearing via restaking (EigenLayer) or DeFi

Developer Integration Time

2-4 weeks

1-2 weeks per protocol

< 1 day (single standard)

Chargeback & Fraud Risk

High (30-180 day window)

None (final settlement)

None (final settlement)

Cross-Chain Revenue Portability

Manual bridging (LayerZero, Axelar)

Native via xERC20 standard

deep-dive
THE PRIMITIVE

The Mechanics of a Composable Subscription Standard

A universal subscription primitive decouples payment logic from service logic, enabling automated, cross-chain recurring value transfer.

A subscription is a primitive for automated, recurring value transfer. This separates payment scheduling from the core service logic, allowing any dApp to integrate billing without rebuilding escrow and time-lock contracts.

ERC-20 and ERC-721 are insufficient for recurring value. They represent static assets, not temporal agreements. A dedicated standard creates a new asset class: the active, expiring revenue stream.

Composability enables cross-chain SaaS. A standard interface lets indexers like The Graph or oracles like Chainlink bill users directly from any chain, with payments settled via CCIP or LayerZero.

Evidence: Superfluid's streaming payments process over $1B annually, proving demand for granular, real-time subscriptions over batch monthly payments.

case-study
THE NEXT WAVE OF SAAS

Use Cases: Beyond Monthly SaaS Payments

ERC-7579 unlocks composable, trust-minimized value exchange, moving beyond simple recurring payments to programmable service economies.

01

The On-Demand Compute Marketplace

The Problem: Pay-as-you-go cloud compute (AWS Lambda, Vercel) locks you into opaque billing and centralized providers.\nThe Solution: ERC-7579 enables micro-payments for verifiable compute units from a permissionless network (e.g., Akash, Fluence).\n- Pay-per-GPU-second with sub-second settlement\n- Automated slashing for failed service delivery\n- Composable with data oracles (Chainlink) for proof verification

-70%
Compute Cost
~500ms
Settlement
02

The Anti-Subscription: Pay-Per-Result API

The Problem: SaaS APIs charge monthly fees regardless of usage, creating waste for sporadic needs (e.g., a one-time batch of 10K image generations).\nThe Solution: Intent-based service bundles where payment is an atomic swap for a proven result.\n- Prove-and-Pay: Funds released only upon cryptographic proof of task completion (e.g., ZK-proof of ML inference)\n- Eliminates upfront subscriptions and billing disputes\n- Enables permissionless aggregation of niche AI/Data services (like a decentralized RapidAPI)

100%
Utilization
$0
Idle Cost
03

The DeFi-Primitive-as-a-Service

The Problem: Protocols like Uniswap, Aave, or Gelato offer powerful functions but require deep integration and liquidity provisioning.\nThe Solution: ERC-7579 turns any DeFi action into a billable, composable service with built-in settlement.\n- Rent a Vault Strategy: Pay fees directly to a Curve gauge manager for yield optimization\n- Automated Cross-Chain Actions: Fund a LayerZero message execution as a one-click service\n- Revenue Share Streams: Protocol fees distributed in real-time to service integrators via Superfluid

10x
Composability
Real-Time
Revenue Share
04

The Zero-Trust Enterprise SaaS Stack

The Problem: Enterprise software (Salesforce, SAP) requires complex contracts, audits, and creates vendor lock-in with sensitive data.\nThe Solution: Modular service subscriptions where each component (auth, database, analytics) is a separately verifiable and swappable module.\n- BYO-Infra: Use Spheron or Fleek for hosting, Tableland for databases, pay each directly\n- Auditable SLA: Every service call is a verifiable on-chain event with encrypted data (via Lit Protocol)\n- Instant Vendor Switching: Cancel and replace any module without data migration hell

-90%
Integration Time
Full
Audit Trail
05

The Creator Economy OS

The Problem: Creators juggle 10+ disparate tools (Patreon, Teachable, Discord) with fragmented payments and no user ownership.\nThe Solution: ERC-7579 enables a unified, wallet-based backend where fans pay for granular access.\n- Dynamic Access Passes: One subscription unlocks token-gated content (Guild.xyz), community (Discord), and downloads\n- Revenue Splitting: Automatic, real-time splits to collaborators, platforms, and DAO treasuries via 0xSplits\n- Portable Identity: User history and entitlements are owned by the user, not the platform

1-Click
Stack Assembly
>95%
Creator Take
06

The Physical World Service Layer

The Problem: IoT and real-world services (EV charging, 5G data, warehouse logistics) rely on brittle, pre-funded account models.\nThe Solution: Machine-to-machine micropayments with conditional settlement, turning physical actions into billable events.\n- Charge-and-Pay: Your EV pays the charger directly per kWh using an on-chain balance (like PowerPod)\n- Dynamic Supply Chains: Pay for warehouse space or freight only upon IoT-verified delivery (using IoTeX or Helium)\n- No Pre-Funding: Service providers are paid atomically, eliminating credit risk and billing cycles

100%
Asset Utilization
Zero
Receivables
counter-argument
THE COMPOSABILITY TRADE-OFF

Counter-Argument: Isn't This Over-Engineering?

Standardized subscription primitives reduce long-term complexity by abstracting away the payment layer for all onchain services.

Standardization reduces complexity. Building bespoke subscription logic for every dApp is the true over-engineering. A universal standard like EIP-5792 or a Solana program library creates a single, audited primitive that hundreds of services reuse, eliminating redundant development and security audits.

Composability creates leverage. A subscription NFT from one protocol becomes a verifiable credential for another. This enables cross-protocol loyalty programs and bundled service tiers impossible with isolated Stripe integrations, turning a payment mechanism into a new business model primitive.

The gas overhead is negligible. Recurring charge logic adds minimal onchain footprint compared to core application logic. The cost is amortized over the subscription period and is trivial next to the operational cost of maintaining off-chain billing systems and payment processors.

Evidence: The success of ERC-4337 for account abstraction proves this pattern. By standardizing user operation bundling, it enabled a whole ecosystem of paymasters and bundlers instead of each wallet building its own system.

protocol-spotlight
THE STANDARDIZATION FRONTIER

Who's Building This Future?

Subscription standards are the missing primitive, enabling a new class of composable, capital-efficient, and user-centric services.

01

The Problem: SaaS's Broken Payment Rails

Traditional SaaS relies on centralized billing, creating vendor lock-in, opaque revenue splits, and high churn from manual renewal friction. Web3's pay-per-transaction model is equally unfit for recurring value.

  • Locked Capital: Users pre-pay for unused cycles, providers hold funds.
  • Fragmented UX: Every service has its own custom, clunky billing portal.
  • No Composability: Revenue streams can't be securitized, split, or automated.
30-40%
Churn from Friction
$0B
Composable Rev Streams
02

The Solution: ERC-7641 & The Superfluid Money Stream

ERC-7641 defines a standard interface for intractable, on-chain recurring payments. It turns subscriptions into perpetual, real-time money streams that are natively composable.

  • Continuous Settlement: Value streams every second, enabling real-time revenue sharing and analytics.
  • Native Composability: Streams can be split (to DAOs, affiliates), forwarded, or used as collateral in DeFi protocols like Aave or Compound.
  • Zero-Churn UX: Users grant a streaming allowance; services pull value continuously without renewal prompts.
Per Second
Settlement
100%
Capital Efficient
03

Sablier V2: The Infrastructure Primitive

Sablier built the canonical streaming money protocol, now powering the backbone of subscription standards. It's the settlement layer for continuous cash flows.

  • Protocol-Agnostic: Works with any token on Ethereum, Optimism, Arbitrum, Base.
  • Gasless UX: Sponsorships and batched transactions abstract gas costs from end-users.
  • $1B+: Total value streamed through the protocol, proving demand for non-discrete payments.
$1B+
Value Streamed
Multi-Chain
Settlement
04

The New SaaS Stack: Pellar & Superfluid

Teams like Pellar and Superfluid are building the application layer, creating no-code tools and SDKs that let any project integrate streaming subscriptions in hours.

  • No-Code Dashboards: Service creators can set up and manage subscriptions without writing a line of Solidity.
  • Modular Revenue Logic: Easily implement tiered pricing, free trials, and prorated upgrades.
  • Cross-Chain by Default: Built on interoperability infra like LayerZero and Connext for global user bases.
<1 Hour
Integration Time
0 Code
For Creators
05

The Killer App: DePIN & AI Agent Subscriptions

The first wave of adoption isn't Netflix on-chain; it's machines paying machines. Decentralized Physical Infrastructure Networks (DePIN) and autonomous AI agents require continuous micro-payments for API calls, compute, and bandwidth.

  • DePIN (e.g., Helium, Hivemapper): Sensors pay for connectivity, earn from data streams.
  • AI Agents: Autonomous wallets subscribe to data feeds (Pyth, Chainlink) and inference services.
  • Micro-Services: Pay-per-CPU-cycle cloud computing on Akash or Render Network.
Machine-to-Machine
Primary Use
~$0.001
Per Transaction
06

The Endgame: Programmable Treasury & Corporate Finance

Standards transform subscriptions into programmable financial assets. DAOs and corporations will run their entire OpEx on-chain with automated, transparent cash flow management.

  • Automated Payroll: Stream salaries in real-time, with automatic tax and benefit deductions.
  • Dynamic Vesting: Replace clumsy cliff schedules with continuous equity streams.
  • Securitized Revenue: Future subscription streams can be tokenized and sold as bonds in DeFi, creating a $10B+ market for predictable yield.
100% Auto
OpEx Management
$10B+
Yield Market
future-outlook
THE SUBSCRIPTION ENGINE

The 24-Month Outlook: From Primitive to Ecosystem

Recurring revenue standards will transform smart contracts from one-time utilities into persistent, composable business models.

ERC-7281 xKeeper will commoditize automation. The standard abstracts gas management and execution logic, turning complex cron jobs into a protocol-level primitive. This eliminates the need for every dApp to build its own off-chain relayer infrastructure, mirroring how AWS simplified server provisioning.

Subscription logic becomes a composable layer. With standardized billing cycles and payment streaming via Superfluid or Sablier, services like The Graph's query fees or Chainlink's data feeds shift from manual top-ups to autonomous SaaS models. This creates predictable cash flows visible on-chain.

The network effect is permissionless integration. A data oracle subscribing to an RPC service like Alchemy or QuickNode can bundle that cost into its own customer's subscription. This creates layered service economies impossible with today's fragmented payment rails.

Evidence: The total value locked in streaming payment protocols exceeds $1B, demonstrating market demand for recurrent financial logic. ERC-7281's early adoption by Gelato Network validates its role as core infrastructure.

takeaways
SUBSCRIPTION PRIMITIVES

TL;DR for Builders

ERC-4337 solved onboarding. ERC-9485 and its successors are solving retention by standardizing recurring payments, unlocking a new business model for onchain services.

01

The Problem: Churn & Collection Overhead

Manual invoice chasing and high churn kill SaaS economics. Onchain services face ~90% monthly user drop-off without automated billing.\n- Eliminates manual payment tracking and failed charge follow-up.\n- Reduces churn by guaranteeing service continuity for active subscriptions.

-90%
Admin Cost
>70%
Retention Boost
02

The Solution: Programmable Revenue Streams

Standards like ERC-9485 turn subscriptions into composable primitives. This enables automated treasury management and new financial products.\n- Enables real-time revenue streaming to protocols like Superfluid.\n- Unlocks subscription bundling and dynamic pricing via oracles.

24/7
Cash Flow
100%
Auto-Enforced
03

The Architecture: Account Abstraction is the Enabler

Without ERC-4337 smart accounts, subscriptions are impossible. UserOps enable gas sponsorship and session keys for seamless renewals.\n- Allows sponsors (projects) to pay gas for user subscriptions.\n- Enables secure, time-bound signing keys for automated renewals via Safe{Wallet} modules.

0-Click
Renewals
~$0.01
Tx Cost
04

The Market: From Infrastructure to Consumer Apps

The stack is forming: Pimlico (paymaster), Gashub (subscription protocol), Stackup (bundler). The endgame is Spotify-for-X onchain.\n- First wave: Dev tools, RPCs, indexers (e.g., Alchemy, The Graph).\n- Second wave: Consumer media, SaaS, and gaming subscriptions.

$10B+
TAM
10x
UX Improvement
05

The Hurdle: Oracle Dependency & Price Volatility

Stable recurring revenue requires stablecoin pricing or robust oracles. Native token subscriptions introduce unacceptable volatility risk.\n- Requires integration with Chainlink or Pyth for fiat-denominated plans.\n- Forces protocol treasuries to manage stablecoin liquidity.

<1%
Price Slippage
24/7
Settlement
06

The Killer App: Cross-Chain Subscriptions

A user pays once, accesses services on Ethereum, Base, and Arbitrum. This requires intent-based bridging and universal smart accounts.\n- Leverages cross-chain messaging from LayerZero or Axelar.\n- Solves the fragmented liquidity problem for subscription providers.

1 Signup
All Chains
-80%
Friction
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Why Subscription Standards Will Create the Next Wave of SaaS | ChainScore Blog