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airdrop-strategies-and-community-building
Blog

Why Batch Processing is the Unsung Hero of Scalable Airdrop Claims

A technical breakdown of how batch processing via Merkle roots and aggregated transactions is the critical, non-negotiable infrastructure for executing high-volume airdrops without collapsing the underlying network or alienating users.

introduction
THE COST OF FREE MONEY

Introduction

Airdrop claims create predictable, high-cost network congestion that batch processing uniquely solves.

Airdrop claims are a denial-of-service attack that users pay for. Every individual claim transaction competes for block space, spiking gas fees and degrading network performance for all other applications.

Batch processing is the only viable scaling solution for this specific problem. It consolidates thousands of individual user signatures into a single on-chain transaction, decoupling claim activity from mainnet congestion. This is the same principle used by rollups like Arbitrum and Optimism for scaling execution.

The proof is in the failed launches. The Ethereum Name Service (ENS) airdrop in 2021 congested the Ethereum mainnet, with gas fees exceeding 7,000 gwei. In contrast, LayerZero's recent airdrop utilized a merkle claim model that offloaded verification cost, demonstrating the architectural shift.

thesis-statement
THE COST CURVE

The Core Argument: Batching is Non-Negotiable

Batch processing is the only viable mechanism to scale airdrop claims from thousands to millions of users without collapsing the underlying chain.

Single-User Claims are Economically Irrational. Each individual claim transaction competes for block space, paying a base gas fee. For a 1M user airdrop on Ethereum, this translates to 1M separate L1 calldata writes, a cost structure that scales linearly and catastrophically.

Batching Flattens the Cost Curve. A single batch transaction submits a Merkle root, compressing verification for all users into one on-chain operation. This changes the cost model from O(n) to O(1) for the core claim logic, a fundamental shift in scalability.

The Proof is in the Pudding. Protocols like Optimism's Airdrop #1 and Arbitrum used Merkle-based batching, enabling distribution to hundreds of thousands of wallets. In contrast, non-batched distributions on congested chains like Solana during the Jito airdrop caused network-wide RPC failure and $2M in lost user funds to failed transactions.

Batching is a Prerequisite for Cross-Chain Claims. To distribute tokens from a source chain like Ethereum to users on Arbitrum, zkSync, and Polygon, you batch proofs per destination. This is the same architectural pattern used by intent-based bridges like Across and LayerZero for efficient cross-chain message passing.

market-context
THE INFRASTRUCTURE GAP

The State of Airdrop Chaos

Batch processing is the critical, unglamorous infrastructure that prevents airdrop claims from collapsing networks and user wallets.

Airdrops are infrastructure stress tests. A successful claim requires a user to sign and broadcast a transaction, creating a massive, synchronized demand spike that clogs mempools and inflates gas fees for the entire network.

Batch processing decouples claim from execution. Protocols like EigenLayer and zkSync use Merkle proofs and claim contracts, allowing users to submit a permissionless proof. A relayer then batches thousands of these off-chain signatures into a single on-chain transaction.

This shifts cost and complexity. The gas burden moves from the user to the project or relayer, which can optimize timing and pay bulk rates. Users experience near-instant, feeless claims while the settlement occurs in a single, efficient transaction.

Evidence: The Starknet airdrop processed over 45 million STRK claims. Without batched claiming via Merkle distributions, the resulting gas war would have made the airdrop economically worthless for most recipients.

SCALABILITY BOTTLENECK

Airdrop Claim Failure Matrix: Naive vs. Batched

A technical comparison of claim mechanisms, quantifying the operational and economic failure modes that emerge at scale.

Failure Mode / MetricNaive Sequential ClaimsBatched Merkle ClaimsIntent-Based Settlement (e.g., UniswapX, Across)

Gas Cost per 10k Claims

$15,000 - $45,000

$150 - $450

$50 - $150 (Relayer Subsidy)

Primary Failure Vector

Individual TX Reverts & Gas Auction

Batch Submitter Censorship

Solver Liquidity / Execution Risk

Claim Success Rate at 100k Users

~60-80%

~99%+

~95-99% (Conditional)

State Bloat on L1

100k Individual Storage Slots

1 Storage Slot + 1 Merkle Root

0 (Off-chain Intents)

Frontrunning Risk

Extreme

None (Single Submitter)

Internalized by Solvers

Requires Claim Website

Yes

Yes

No (Wallet-native)

Recovery from Failed Claims

Manual Retry by Each User

Protocol Retries Batch

Solver Forfeits Bond

deep-dive
THE SCALE ENGINE

Anatomy of a Batched Claim: Merkle Roots & Aggregators

Batch processing transforms airdrop claims from a gas-guzzling free-for-all into a scalable, verifiable system.

Merkle roots enable off-chain verification. A single 32-byte hash on-chain proves the validity of millions of user claims, compressing massive datasets into a single state commitment.

Aggregators like CowSwap and UniswapX are natural batching agents. Their existing infrastructure for order settlement is repurposed to submit bundled claim transactions, amortizing gas costs across thousands of users.

This creates a two-tiered system. Users sign off-chain messages (intents), while a designated relayer handles the on-chain execution, separating proof from payment.

Evidence: The Arbitrum airdrop processed over 625,000 claims in its first day; a naive per-user transaction model would have congested the network and cost tens of millions in gas.

case-study
BATCH PROCESSING

Protocol Case Studies: What Worked, What Failed

Airdrop claims are a critical stress test for any chain's infrastructure, exposing the true cost of naive on-chain execution.

01

The Problem: The Arbitrum Airdrop Gas Wars

The Arbitrum airdrop in March 2023 became a cautionary tale. A naive first-come-first-serve claim mechanism triggered a classic tragedy of the commons.

  • Gas prices spiked to ~5,000 gwei, making the claim cost exceed the airdrop value for many.
  • The network processed ~500K claims in 24 hours, but the congestion crippled all other DeFi activity on L2.
  • This demonstrated that scaling execution alone is insufficient without scaling state finality and transaction scheduling.
5000 Gwei
Peak Gas
24h
Network Crippled
02

The Solution: Starknet's Proactive Batching

Starknet learned from others' mistakes. For its STRK airdrop, it used a batched, claim-by-signature model managed off-chain by the foundation.

  • Claims were aggregated into massive batches and settled via a single, periodic proving transaction on L1.
  • This shifted the ~$2B+ value distribution from a chaotic on-chain event to a controlled, off-chain process.
  • The model reduced per-user cost to near-zero and eliminated network-wide congestion, a stark contrast to Arbitrum and Optimism's initial launches.
~$0
User Cost
$2B+
Value Handled
03

The Architecture: Intent-Based Settlement via UniswapX

The future is intent-based architectures that abstract execution. UniswapX and CowSwap demonstrate the blueprint for airdrops.

  • Users sign a message (intent) to claim, which is aggregated by off-chain solvers into a single batch settlement.
  • This uses Dutch auctions and MEV protection to optimize for finality cost, not speed.
  • The model is chain-agnostic and can be extended by cross-chain systems like Across and LayerZero, making large-scale distributions fundamentally scalable.
Chain-Agnostic
Design
MEV Protected
Settlement
counter-argument
THE COST FALLACY

The Lazy Counter-Argument: "Just Use a Layer 2"

L2s shift but do not eliminate the fundamental scaling bottleneck of on-chain state updates during mass claims.

L2s are not magic. They batch transactions for cheaper settlement, but each airdrop claim is still a unique state update. A million claims require a million L2 transactions, creating a predictable gas war.

Batch processing is the real scaling primitive. Protocols like EigenLayer and AltLayer process claims off-chain, generating a single validity proof for the entire set. This reduces the on-chain footprint from N transactions to one.

The comparison is batch vs. rollup. A rollup batches execution, but a claim batch processes logic. This is the difference between compressing traffic and building a highway.

Evidence: The Starknet airdrop in 2024 processed ~1.3 million claims. Despite being on an L2, it caused sustained network congestion and fee spikes for hours, demonstrating the inherent limit of per-transaction models.

FREQUENTLY ASKED QUESTIONS

Builder FAQ: Implementing Batched Claims

Common questions about why batch processing is the unsung hero of scalable airdrop claims.

Batch processing aggregates multiple user claim transactions into a single on-chain transaction. This is the core mechanism behind scalable claim contracts, as used by LayerZero and zkSync. It drastically reduces gas costs per user by amortizing the fixed cost of contract execution and storage writes across hundreds of participants.

future-outlook
THE INFRASTRUCTURE

The Next Frontier: Intent-Based and Cross-Chain Claims

Batch processing transforms airdrop claims from a gas-guzzling bottleneck into a scalable, cross-chain primitive.

Batch processing is the core primitive for scaling airdrop claims. It aggregates thousands of individual claim transactions into a single on-chain proof, reducing gas costs by over 95% and eliminating network congestion. This is the same principle used by rollups like Arbitrum and Optimism for L2 scaling.

The real innovation is cross-chain execution. Protocols like LayerZero and Wormhole enable batch proofs to be verified on a destination chain. A user signs an intent on Ethereum, and a solver executes the claim on Arbitrum via a cheap batch transaction, settling the final state back to the user's origin chain.

This creates intent-based airdrops. Users express a desired outcome (e.g., 'claim my ARB tokens to my Polygon wallet'), and decentralized solvers compete to fulfill it via the most efficient path across chains like Avalanche or Base. This mirrors the architecture of UniswapX and Across Protocol.

The evidence is in the gas. A traditional 10,000-user claim event can cost over 50 ETH in gas. A batched claim via a zk-proof, as implemented by projects using Succinct Labs' SP1, reduces this to a single transaction costing less than 0.5 ETH, making large-scale distributions economically viable.

takeaways
THE BATCH PROCESSING PRIMER

TL;DR for Protocol Architects

Airdrop claims are a scaling and UX nightmare. Batch processing is the infrastructure that makes them viable.

01

The Problem: The On-Chain Stampede

Mass concurrent claims create network congestion, spiking gas fees and causing transaction failures. This destroys user experience and burns community goodwill.

  • Gas wars inflate claim cost by 10-100x.
  • Failed TXs lead to support tickets and community backlash.
  • Front-running bots extract value from legitimate users.
1000+ Gwei
Peak Gas
~30%
TX Failure Rate
02

The Solution: Merkle Roots & Off-Chain Proofs

Store a single cryptographic commitment (Merkle root) on-chain. Users submit Merkle proofs off-chain to claim. The contract verifies the proof in a single, constant-gas operation.

  • Single state update for the entire airdrop.
  • Constant gas cost per claim, regardless of user count.
  • Enables permissionless claiming without admin bottlenecks.
< 100k
Gas/Claim
1 TX
On-Chain Setup
03

The Amplifier: Batched Settlement via Rollups

Use a zk- or Optimistic Rollup (like Arbitrum, zkSync) to batch thousands of claim proofs into a single settlement transaction on L1. This amortizes cost and inherits L1 security.

  • Cost reduction scales with batch size (~1000x cheaper).
  • Atomic composability with other DeFi ops in the rollup.
  • Proven pattern used by Uniswap (Universal Router) and LayerZero (OFT).
$0.01
Avg. Cost/Claim
10k+
TXs/Batch
04

The Optimizer: Intent-Based & Solver Networks

Decouple claim intent from execution. Users sign a message; a network of solvers (CowSwap, UniswapX) competes to batch and fulfill claims optimally, often using private mempools like Flashbots.

  • Gasless signing for the end-user.
  • MEV protection from front-running.
  • Optimal routing across L2s and sidechains via bridges like Across.
0 Gwei
User Gas
~500ms
Claim Latency
05

The Trade-off: Centralized Sequencer Risk

Batch processing often relies on a trusted sequencer (in rollups) or solver to order and submit transactions. This creates a liveness dependency and potential censorship vector.

  • Single point of failure if the sequencer goes offline.
  • Censorship resistance is reduced versus pure L1.
  • Mitigation requires decentralized sequencer sets or forced L1 inclusion.
1-5s
Sequencer Delay
7 Days
Optimistic Challenge
06

The Blueprint: Starknet's Provable Airdrop

Starknet executed a ~1.3M wallet airdrop using recursive STARK proofs. Claims were processed off-chain in batches, with validity proofs submitted to L1. This is the end-state for scalable, trust-minimized distribution.

  • Mathematical finality via cryptographic proofs.
  • Horizontal scaling - batch size is not a bottleneck.
  • Transparent eligibility with on-chain verification.
1.3M
Wallets
ZK-Proof
Settlement
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Batch Processing: The Scalable Airdrop Claim Engine | ChainScore Blog