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gaming-and-metaverse-the-next-billion-users
Blog

The Future of Player Ownership: Beyond In-Game Items

In-game NFTs are a primitive first step. True digital ownership requires a decentralized identity layer and portable standards for data, social graphs, and mods. This is the infrastructure needed for the next billion users.

introduction
THE OWNERSHIP PARADOX

Introduction

True digital ownership in gaming requires a fundamental shift from asset possession to economic and governance control.

Ownership is economic control. Current models focus on non-fungible token (NFT) items as digital collectibles, which is a primitive form of ownership. True ownership grants players a direct stake in the game's economy, enabling them to capture value from secondary sales, participate in yield-generating activities, and influence asset utility through on-chain governance.

The market demands composability. Isolated in-game assets are illiquid and functionally limited. The future is interoperable player profiles and assets that move across titles via standards like ERC-6551 and ERC-4337, creating a portable reputation and capital layer. This turns players into cross-game stakeholders, not just single-title consumers.

Evidence: Platforms like TreasureDAO demonstrate this shift, where the $MAGIC token and its ecosystem assets form a decentralized gaming economy spanning multiple games, with shared liquidity and governance. This model creates a network effect that isolated Web2 game studios cannot replicate.

thesis-statement
THE OWNERSHIP STACK

Thesis Statement

True player ownership requires a composable asset stack that extends beyond in-game items to encompass identity, reputation, and governance.

Ownership is composable infrastructure. The future is not isolated NFTs but a portable asset layer where items, achievements, and social graphs interoperate across games and virtual worlds via standards like ERC-6551 and ERC-404.

The asset is the identity. A player's primary owned asset becomes their on-chain profile—a token-bound account (TBA) aggregating items, transaction history, and verifiable reputation, moving value from ephemeral items to persistent identity.

Protocols monetize attention, not just assets. Projects like Helika and TreasureDAO demonstrate that sustainable economies form around data-rich player identities, not just speculative item trading.

Evidence: The ERC-6551 standard enables any NFT to own assets, creating a new primitive for portable, composable player profiles that are already being leveraged by games like Champions Tactics.

EVOLUTION OF DIGITAL ASSETS

The Ownership Spectrum: From Items to Identity

A comparison of ownership models in web3 gaming, from fungible items to composable identity, mapping technical implementation and user sovereignty.

Ownership LayerFungible Items (ERC-20)Soulbound Items (ERC-5114)Composable Avatars (ERC-6551)On-Chain Identity (ERC-725/ERC-734)

Core Standard / Example

ERC-20, ERC-1155 (Fungible)

ERC-5114, ERC-721S

ERC-6551 (Token-Bound Accounts)

ERC-725 (Key Manager) + ERC-734 (Executor)

Transferability

Delegatable (via keys)

Composability (Nested Assets)

On-Chain Reputation / History

Immutable attestation

Accrued via TBA activity

Verifiable Claims (ERC-735)

Primary Use Case

In-game currency, consumables

Achievements, quest items

Character inventory, equipped items

Player profile, social graph, credentials

Sovereignty Model

Full custody

Non-removable attestation

Wallet owns TBA, TBA owns assets

Modular key management, multi-sig social recovery

Interoperability Horizon

DEXs, marketplaces

Cross-game achievement portability

Asset portability across compatible games

Universal profile for DeFi, Social, Gaming

Implementation Complexity (Dev)

Low

Medium

High (requires TBA registry)

Very High (requires claim schemas, managers)

deep-dive
THE PLAYER

Deep Dive: The Identity & Data Stack

True digital ownership shifts from in-game assets to sovereign player identities and verifiable on-chain data.

Player identity is the new primitive. Current models treat wallets as dumb asset containers. The future is decentralized identifiers (DIDs) like SpruceID or ENS that aggregate reputation, achievements, and social graphs across games, creating a portable, composable identity layer.

Data sovereignty enables new economies. Games today silo behavioral data. With verifiable credentials and attestation protocols like EAS, players own and can permission their play history. This creates markets for skill-based matchmaking, guild recruitment, and undercollateralized lending based on proven track records.

The item is a derivative of the identity. An NFT sword's value is secondary to the provable history of its wielder. Systems like Hyperplay or Sequence build game launchers and social layers where the player's persistent identity, not their ephemeral inventory, is the primary asset.

Evidence: The Ronin network processes over 1M daily transactions, primarily for Axie Infinity, demonstrating that dedicated gaming chains scale when identity and asset ownership are the core loop, not an afterthought.

protocol-spotlight
THE FUTURE OF PLAYER OWNERSHIP

Protocol Spotlight: Infrastructure in the Wild

True digital ownership is moving beyond cosmetic skins to encompass player data, AI agents, and the game's economic fabric itself.

01

The Problem: Your Data, Their Asset

Game studios monetize player behavior and performance data without user consent or compensation. This creates a $100B+ market where the primary producers see zero value.

  • Data Sovereignty: Players cannot port reputation or skill graphs across games.
  • Opaque Monetization: Studios sell aggregated data to advertisers and AI trainers.
  • Missed Ecosystem Value: Valuable on-chain social graphs remain untapped.
$100B+
Data Market
0%
User Share
02

The Solution: Portable Player Graphs

Protocols like CyberConnect and Lens Protocol enable composable social identity. In gaming, this means owning your immutable reputation, achievement history, and social connections.

  • Sovereign Identity: A persistent, player-owned profile across any integrated game.
  • Monetization Rights: Players can license their anonymized gameplay data via data markets.
  • Composable Capital: Reputation scores become collateral for in-game loans or guild scholarships.
1 Graph
Multiple Games
Permissionless
Data Access
03

The Problem: AI Agents as Disposable Tools

In-game AI companions or assistants are proprietary, ephemeral code. Players invest time training them, but retain no ownership, portability, or ability to monetize their unique AI behaviors.

  • Sunk Cost: Hours of training vanish when a game shuts down.
  • Closed Ecosystem: A uniquely skilled agent cannot be deployed in a different game or sold.
  • Centralized Control: Developers dictate all agent capabilities and economics.
100%
Proprietary
$0
Resale Value
04

The Solution: Owned, Tradable AI Agents

Frameworks like AI Arena and Offchain Labs' Autonomous World concepts treat AI models as NFTs. Players train, evolve, and financially stake on their agent's performance.

  • True Asset: The trained neural network weights are minted as a player-owned NFT.
  • New Economy: A marketplace for specialized AI agents (e.g., a legendary raid leader bot).
  • Persistent Value: The agent's "career" and value persist independent of any single game server.
NFT
Agent Ownership
Secondary Market
Revenue Stream
05

The Problem: Games as Walled Financial Gardens

In-game economies are closed loops. Value generated through play (liquidity provisioning, trading fees) is captured entirely by the studio. Players are users, not stakeholders in the financial infrastructure they populate.

  • Extractive Fees: All transaction fees from player-to-player trading go to the studio.
  • No Yield: Player-held in-game currency earns zero interest or staking rewards.
  • Fragmented Liquidity: Each game's economy is an isolated pool, reducing capital efficiency.
100%
Fee Capture
0% APY
Player Capital
06

The Solution: Player-Owned Liquidity Pools

Integrating DeFi primitives like Uniswap v3 or Aerodrome into game engines. Players can provide liquidity for in-game asset pairs, earn fees, and govern economic parameters via DAOs.

  • Fee Sharing: Players earn a direct share of all market-making fees.
  • Composable Yield: In-game tokens can be deposited into lending protocols like Aave.
  • Governance Rights: Token holders vote on inflation rates, drop tables, and marketplace fees, aligning studio and player incentives.
Fee Share
For LPs
On-Chain DAO
Governance
counter-argument
THE REALITY CHECK

Counter-Argument: Why This Is Hard (And Might Fail)

True player ownership faces systemic hurdles in legal frameworks, technical complexity, and economic design.

Legal ownership remains illusory without enforceable property rights. Most game studios retain ultimate control via Terms of Service, rendering on-chain assets as licensed access tokens. The SEC's scrutiny of NFTs as securities creates a chilling effect, deterring major publishers from genuine asset decentralization.

Interoperability is a technical mirage. Moving a skin from Fortnite to Call of Duty requires standardizing complex game logic and physics, not just asset metadata. Competing standards like ERC-6551 and ERC-404 fragment the ecosystem, while cross-chain bridges like LayerZero or Axelar solve only the transfer layer, not the semantic compatibility problem.

The economic model is inherently unstable. Truly player-owned economies shift value capture from developers to speculators, disincentivizing long-term game development. Projects like Star Atlas demonstrate how asset speculation can dominate gameplay, creating volatile, extractive environments that alienate core gamers.

Evidence: The failure rate of blockchain games exceeds 90%. Major publishers like Ubisoft and Square Enix have scaled back or canceled NFT initiatives following intense player backlash, proving that market demand for this model is not proven.

risk-analysis
THE FUTURE OF PLAYER OWNERSHIP: BEYOND IN-GAME ITEMS

Risk Analysis: The Bear Case for Builders

True digital ownership is not about JPEGs in your wallet; it's about capturing and distributing the underlying value flows of the game economy itself.

01

The Problem: Extractive Game Publishers

Traditional publishers capture >90% of total revenue while players create the content and community. This model is a zero-sum game where player value is extracted, not rewarded.\n- Centralized Control: Publishers can nerf items, ban accounts, or shut down servers, vaporizing player equity.\n- No Equity Stake: Players have no claim on the platform's success, despite being its primary growth engine.

>90%
Publisher Revenue Share
0%
Player Equity
02

The Solution: Protocol-Owned Economies

Flip the model: the game's core economic rules (marketplace fees, inflation schedules, reward distribution) are governed by a transparent, player-owned protocol.\n- Value Capture: A protocol treasury accrues fees from all secondary transactions, governed by token holders (players).\n- Aligned Incentives: Players are stakeholders; their success grows the treasury, which funds development and rewards. Think Axie Infinity's Community Treasury but with enforceable, on-chain logic.

100%
On-Chain Rules
DAO-Governed
Treasury
03

The Problem: Illiquid, Synthetic 'Ownership'

Today's 'ownable' in-game assets are often just licenses to use a digital file within a walled garden. Their value is synthetic and highly illiquid.\n- No Interoperability: Your sword from Game A is useless in Game B, limiting its utility and market.\n- Fragmented Liquidity: Each game's marketplace is a silo, creating shallow order books and high volatility.

~24h
Avg. Sale Time
Siloed
Liquidity Pools
04

The Solution: Composability as a Feature

Treat game assets and player reputation as primitive financial and social layers that can be used across the crypto stack.\n- DeFi Integration: Use your in-game achievement NFT as collateral for a loan on Aave or stake it in a yield vault.\n- Cross-Game Reputation: A player's verifiable history (e.g., from Dark Forest) becomes a portable credit score for guilds or tournaments.

Composable
Asset Primitives
Cross-Protocol
Utility
05

The Problem: Speculative Ponzinomics

Most 'play-to-earn' models are zero-sum ponzinomics reliant on new player inflow to pay old players. This leads to inevitable death spirals (see: Axie Infinity's SLP collapse).\n- Unsustainable Yield: Token emissions are disconnected from real economic productivity.\n- Player-As-LP: New entrants become the exit liquidity for early adopters.

-99%
Token Collapse (Common)
Ponzi-Dependent
Earning Model
06

The Solution: Value-Backed Yield & Labor Markets

Replace inflationary token rewards with yield generated from real economic activity and create on-chain labor markets for skilled play.\n- Revenue Share: Distribute a portion of primary sales and marketplace fees directly to active players, backed by real cash flow.\n- Bounties & Tournaments: Guilds or protocols post verifiable bounties (e.g., using UMA's oSnap) for in-game objectives, creating a meritocratic labor market.

Revenue-Backed
Player Yield
On-Chain
Labor Contracts
future-outlook
BEYOND IN-GAME ITEMS

Future Outlook: The 2025 Gaming Stack

Player ownership will evolve from static digital assets to dynamic, composable economic agents.

Ownership shifts to economic agency. The 2025 player owns their on-chain reputation, skill credentials, and social graph. This data, stored in portable identities like ERC-6551 token-bound accounts, becomes the foundation for reputation-based lending, matchmaking, and governance.

Games become liquidity endpoints. Instead of isolated economies, games integrate with DeFi primitives like Aave and Uniswap V3. In-game assets generate yield or serve as collateral via cross-chain intent systems (Across, LayerZero), dissolving the boundary between play and finance.

The counter-intuitive insight is that the most valuable asset is the player, not the item. Protocols like Guild of Guardians and TreasureDAO demonstrate that coordinated player communities (guilds) command more economic power than any single rare sword.

Evidence: The ERC-6551 standard enables any NFT to own assets and interact with contracts, a foundational upgrade that has already spawned over 1.2 million token-bound accounts since its 2023 launch.

takeaways
THE FUTURE OF PLAYER OWNERSHIP

Key Takeaways for Builders and Investors

True digital ownership is moving beyond static NFTs to dynamic, composable assets that redefine value capture in gaming.

01

The Problem: Static NFTs are Dead Capital

Today's in-game NFTs are isolated, non-productive assets. They sit idle in wallets, generating no yield or utility, failing the fundamental test of capital efficiency. This limits their appeal to pure speculation.

  • Key Benefit 1: Unlocks $10B+ in currently idle asset value.
  • Key Benefit 2: Creates persistent revenue streams for both players and developers.
0%
Yield on Idle NFTs
~90%
Churn Post-Mint
02

The Solution: Composable Asset Primitives

Treat in-game items as debt positions, yield-bearing tokens, or governance rights. This turns assets into programmable financial and gameplay legos, enabling new economies. Look to ERC-6551 (Token Bound Accounts) and ERC-404 for hybrid models.

  • Key Benefit 1: Enables cross-game/DAO utility and collateralization in DeFi (Aave, Compound).
  • Key Benefit 2: Drives stickiness and LTV through integrated financialization.
ERC-6551
Key Standard
10x
Potential Utility
03

The Problem: Centralized Value Capture

Traditional games and even some web3 titles act as extractive rent-seekers. They capture all secondary market fees and control asset utility, creating misaligned incentives with the player community that generates the value.

  • Key Benefit 1: Aligns developer revenue with ecosystem health, not just initial sales.
  • Key Benefit 2: Fosters player-led economies that increase total addressable market.
15-30%
Platform Take Rate
$0
Player Share
04

The Solution: Protocol-Owned Liquidity & Shared Economics

Implement treasury-owned asset pools and fee-sharing mechanisms via smart contracts. This mirrors DeFi models like OlympusDAO or Uniswap's fee switch, but for in-game assets. Value accrues to the protocol and its token holders.

  • Key Benefit 1: Creates a perpetual growth engine funded by ecosystem activity.
  • Key Benefit 2: Distributes rewards via staking, buybacks, or grants, incentivizing long-term holding.
>50%
Fee Redistribution
Protocol
Value Accrual
05

The Problem: Fragmented Player Identity

Player reputation, achievements, and social graph are locked inside individual game silos. This prevents portable social capital, making it harder for players to build status and for developers to leverage existing communities.

  • Key Benefit 1: Enables cross-game matchmaking, airdrops, and loyalty programs.
  • Key Benefit 2: Lowers user acquisition costs by leveraging verifiable on-chain history.
Siloed
Current State
-40%
Potential CAC
06

The Solution: Sovereign Player Graphs

Build with on-chain credentialing (EAS, Gitcoin Passport) and soulbound tokens (SBTs). This creates a persistent, user-owned identity layer that tracks achievements, affiliations, and skill—separate from any single game client.

  • Key Benefit 1: Empowers player-driven reputation markets and talent discovery.
  • Key Benefit 2: Forms the basis for truly decentralized autonomous gaming organizations (DAGOs).
SBTs
Core Primitive
User-Owned
Data Layer
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