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e-commerce-and-crypto-payments-future
Blog

The Future of Gas: Who Pays, and Why It Matters

The shift from user-paid to sponsor-paid gas via account abstraction will redefine merchant economics and customer conversion rates. We analyze the technical and economic implications for e-commerce.

introduction
THE UNSPOKEN TAX

Introduction

Gas is not just a fee; it is the primary design constraint and economic lever for every decentralized application.

Gas is the ultimate design constraint. Every protocol architecture, from Uniswap's AMM curves to Lido's staking mechanics, is a direct response to the economic reality of on-chain execution costs.

The payer dictates the system's incentives. Whether the user, dApp, or a third-party relayer pays the fee determines who is optimized for and what behaviors emerge, creating a fundamental misalignment in today's 'user-pays' model.

Abstraction is inevitable. The current model of manual wallet topping and approval spam is a dead end; the future is intent-based architectures and account abstraction (ERC-4337) that shift the burden and complexity away from end-users.

Evidence: Over 60% of new users fail their first transaction due to gas complexity, and protocols like Coinbase's Smart Wallet and UniswapX are already abstracting gas to capture the next billion users.

thesis-statement
THE SHIFT

Thesis Statement

The entity that pays for gas will determine the next generation of dominant protocols and user experiences.

Gas abstraction is inevitable. Users will not manually manage native gas tokens across dozens of chains. The winning model will be the one that makes gas invisible, shifting the cost and complexity to applications or third-party relayers.

The payer dictates the architecture. If applications pay, they build vertical integration and lock-in (see: dYdX, StarkEx). If third-party solvers pay, they create competitive, intent-based markets (see: UniswapX, Across).

This is a protocol design war. Account abstraction standards like ERC-4337 and ERC-7702 provide the battlefield, but the economic model determines the victor. The outcome decides whether we get walled gardens or open, efficient liquidity networks.

Evidence: The 90%+ fill rate for intents on UniswapX and Across demonstrates user preference for gasless, optimized execution, proving the demand for abstraction is already here.

market-context
THE COST OF CONNECTION

Market Context: The Friction Tax

Gas fees are not just a technical cost but a structural tax on composability, directly determining which applications and users can afford to participate.

Gas is a tax on state. Every blockchain transaction pays to update the global ledger, a cost that scales with computational complexity and network demand. This creates a direct friction tax on composability, where multi-step DeFi operations become prohibitively expensive.

Users are not the final payers. Applications like UniswapX and CowSwap abstract gas costs through intents, bundling, and MEV capture, effectively subsidizing users. The cost is instead borne by searcvers, solvers, and the protocol's treasury, shifting the economic burden upstream.

The real cost is opportunity. High gas prices on Ethereum L1 cede activity to cheaper chains like Arbitrum and Solana, fragmenting liquidity. This friction determines market structure, deciding whether an onchain game or micro-payment app is economically viable at all.

Evidence: Ethereum's average transaction fee of $1.50 represents a 30% tax on a $5 swap, making it non-viable. In contrast, Solana's sub-$0.001 fees enable entirely new application paradigms like DRiP and Tensorians.

THE FUTURE OF GAS: WHO PAYS, AND WHY IT MATTERS

Gas Sponsorship Models: A Comparative Analysis

A comparative breakdown of dominant gas sponsorship models, analyzing their technical trade-offs, economic incentives, and suitability for different user acquisition strategies.

Feature / MetricPaymaster Abstraction (e.g., Biconomy, Pimlico)Intent-Based Relayers (e.g., UniswapX, Across)ERC-4337 Smart Account Native

Primary Payer

dApp / Business

Relayer / Solver Network

Third-Party Paymaster (Bundler)

User Experience

Gasless (sign only)

Gasless (sign intent)

Gasless (UserOperation)

On-Chain Footprint

Single contract call via gasless SDK

Off-chain order flow, settlement on-chain

Full UserOp bundled & validated

Fee Recovery Model

dApp absorbs cost or uses meta-transaction fee

Solver extracts MEV / arbitrage from intent fulfillment

Paymaster stakes ETH or uses deposit for sponsorship

Settlement Finality

Same-block (via relayer)

Time-bound (intent expiry) or fill-or-kill

Next block (bundler inclusion)

Typical Sponsorship Cost to dApp

$0.10 - $0.50 per tx

$0.00 (cost borne by solver network)

~$0.05 - $0.15 per UserOp + bundler tip

Protocol Dependency Risk

High (centralized relayer risk)

Medium (solver network liveness)

Low (decentralized bundler network)

Best For

Web2 onboarding, fixed-cost campaigns

Cross-chain swaps, DEX aggregation

Programmable sponsorship logic, recurring subscriptions

deep-dive
THE FUTURE OF GAS

Deep Dive: The Merchant's Calculus

Gas abstraction shifts the cost burden from users to applications, creating a new competitive landscape for protocol design.

Gas abstraction is inevitable. Users reject paying gas fees directly. Protocols like UniswapX and CowSwap now subsidize costs to capture volume, turning gas into a customer acquisition cost.

The payer dictates the network. The entity paying the gas fee controls transaction ordering and MEV extraction. This creates a fundamental power shift from users to application-layer 'merchants'.

Account abstraction enables this shift. Standards like ERC-4337 and ERC-7579 allow applications to sponsor transactions via paymasters. This creates a new business model for wallets and dApps.

Evidence: Base's Onchain Summer campaign spent over 700 ETH subsidizing user gas fees, directly proving the model's viability for driving adoption and onboarding.

risk-analysis
THE FUTURE OF GAS

Risk Analysis: What Could Go Wrong?

The transition to new gas models introduces systemic risks beyond simple fee volatility.

01

The MEV-Cartelization of Gas Markets

Paymasters and bundlers become the new rent-seeking intermediaries. Centralization of order flow in entities like Flashbots and Jito creates single points of failure and censorship.\n- Risk: Recreating the Wall Street broker-dealer model on-chain.\n- Impact: >60% of Ethereum blocks could be influenced by 2-3 dominant players.

>60%
Block Share
2-3
Dominant Players
02

Intent-Based Systems as a New Attack Surface

Abstracting transaction construction shifts complexity and risk to off-chain solvers (e.g., UniswapX, CowSwap). Malicious solvers can front-run, censor, or provide suboptimal execution.\n- Risk: Users trade security for convenience, trusting opaque solver algorithms.\n- Impact: $100M+ in potential extracted value if solver logic is compromised.

$100M+
Risk Surface
Opaque
Solver Logic
03

L1 Subsidy Collapse and Cross-Chain Fragility

Apps subsidizing gas (via ERC-4337 paymasters) face insolvency during volatile price spikes or if their token crashes. Cross-chain intent systems like LayerZero and Across compound this with bridge security dependencies.\n- Risk: A death spiral for dApps that over-leverage their treasury for UX.\n- Impact: A 10x gas spike could bankrupt protocols with $1B+ TVL.

10x
Spike Risk
$1B+
TVL at Risk
04

Regulatory Capture of the Payment Layer

Fiat-onramps integrated into paymasters (e.g., Stripe, Circle) become choke points. Compliance can be enforced at the transaction level, enabling blacklisting of sanctioned addresses or smart contracts.\n- Risk: Neutrality of base layers is eroded by embedded financial surveillance.\n- Impact: 100% of transactions via compliant paymasters are monitorable and censorable.

100%
Monitorable Tx
Embedded
Surveillance
future-outlook
THE GAS

Future Outlook: The 24-Month Horizon

Gas abstraction will shift transaction costs from users to applications, fundamentally altering economic models and user experience.

Users will stop paying gas. Applications will abstract gas fees, absorbing them as a customer acquisition cost. This mirrors the web2 model where platforms pay for AWS, not the end-user. Protocols like Pimlico and Biconomy are building the infrastructure for this today.

The business model shifts to intent. The primary competition becomes who provides the best net outcome after fees. This favors intent-based architectures like UniswapX and CowSwap, which already optimize for total execution cost, not just gas.

L2s will compete on subsidy programs. To attract developers, chains like Arbitrum and Optimism will fund gas abstraction pools. The L2 with the deepest subsidy war chest will capture the next wave of high-volume, low-margin applications.

Evidence: Account abstraction wallets using paymasters already process over 3 million user operations monthly. This is the zero-momentum for the gasless future.

takeaways
THE FUTURE OF GAS

Key Takeaways for Builders

Gas is evolving from a simple fee into a strategic design layer. Ignoring this shift will cripple UX and cede market share.

01

The Problem: Users Hate Gas

Manual fee management is the single biggest UX failure in crypto. It's a tax on attention that blocks mainstream adoption.

  • Kills onboarding: Users must acquire native tokens before using your app.
  • Creates dead ends: Transactions fail if the user's wallet lacks the right token.
  • Introduces volatility risk: Users can't predict final costs.
~40%
Abandonment Rate
0
Patience
02

The Solution: Abstract It All

Gas abstraction is non-negotiable. The winning model is sponsored transactions (paymasters) and account abstraction (ERC-4337).

  • User Pays in Any Token: Let users pay fees in USDC or the app's own token.
  • App Pays for Users: Subsidize onboarding; treat gas as a customer acquisition cost.
  • Batch Operations: Bundle multiple actions into one gas-efficient transaction via smart accounts.
ERC-4337
Standard
~90%
UX Improvement
03

The Next Frontier: Intent-Based Architectures

Stop making users specify how (transactions). Let them declare what (outcomes). This is the core of UniswapX, CowSwap, and Across.

  • User submits a signed intent: 'I want 1 ETH for max $1800 of USDC.'
  • Solver networks compete: Off-chain solvers find optimal routing across chains and DEXs.
  • Gas becomes a backend detail: The solver pays gas and bundles it into the execution cost.
UniswapX
Pioneer
10-30%
Better Prices
04

The Strategic Layer: Who Pays Defines the Market

The entity that pays gas captures value and defines the business model. This is a war for the economic layer.

  • L2s & Rollups: Subsidize gas to bootstrap ecosystems (see Optimism's RetroPGF).
  • Wallets & DApps: Pay gas to own the customer relationship.
  • Solver Networks: Pay gas to capture MEV and routing fees.
  • Result: Gas shifts from a tax to a strategic subsidy.
$10B+
Annual Gas Market
L2 War
Battleground
05

The Infrastructure: Paymasters Are Your New Best Friend

A paymaster is a smart contract that pays gas for users. It's the essential primitive for any serious application.

  • Flexible Sponsorship: Pay in ETH, stablecoins, or custom logic (e.g., first tx free).
  • Security Model: Must be carefully audited; holds funds to sponsor gas.
  • Key Players: Stackup, Biconomy, Pimlico, and native L2 implementations (e.g., Base).
~$0.01
Cost Per User
Critical
Infra
06

The Reality: Multi-Chain Gas is Unsolved

Abstraction within one chain is table stakes. The real challenge is cross-chain gas. **LayerZero's DeliveryV2 and Circle's CCTP are early attempts.

  • Problem: A user on Arbitrum can't easily pay for a transaction on Polygon.
  • Emerging Solution: Universal gas tokens and relayers that abstract chain-native fees.
  • Builder Mandate: Your app's gas logic must be chain-agnostic from day one.
10+
Chains Needed
1
User Experience
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Who Pays for Gas? The Merchant's New Crypto Advantage | ChainScore Blog